April 2010
2 posts
AHS animals won’t get fooled again.
Google has had its share of mischievous pranks and hoaxes (see: Topeka) So when the Google Translate for Animals app was unveiled at the start of the month, many people naturally assumed it was an April Fools’ Day joke.
And they naturally assumed wrong.
Why do we say this? Well, after taking the app for a test run at the Austin Humane Society, the results we found were undeniable. We...
Selling ads: brick by brick
Advertising giant OgilvyOne recently kicked off its contest to find the “World’s Greatest Salesman.” The New York agency is challenging people to sell a brick—a plain red brick—in one to two minutes, and then upload their pitch on OgilvyOne’s YouTube channel. The winner gets a three-month fellowship at the agency, and most likely, a whole bunch of hits on his/her video.
OgilvyOne has no shortage...